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Digital Marketing vs Traditional

Digital Marketing vs Traditional We’re living in a digital age. An age where massive amounts of information is available at our fingertips. People can get almost everything done online. They can buy groceries and have them delivered, do an online college degree or even swipe-right to find love. Businesses have therefore had to change the […]

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5 Beginner Digital Marketing Tips

Starting out in a new industry can be daunting as there is often a lot to learn and most people don’t know where to start. However, taking a positive and determined approach to the digital marketing industry could lead to a potentially prosperous career. Now, with that pep-talk out of the way, here are 5 […]

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The gap between Entrepreneurship and Online Marketing in South Africa

A Guide to the South African Economy According to the (2016) population census, South Africa’s total population was estimated close to 55.6 Million (StatsSA: 2016). The population of people living in the urban areas has risen significantly. It is likely that when an economy grows, the population and development increases. Thus industries such as agriculture […]

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Business Marketing In Social Media

Business marketing in social media. Introduction Business marketing in social media is the best tool to interact with customers. It does not only sell the business brand but it also allows the business to get feedback from customers. Social media makes it easy for business to identify their targeted customers.  Businesses use social media to […]

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Do’s and Don’ts of SEO

How to apply Search Engine Optimization(SEO) Search engine optimization(SEO) is the procedure of making a website more visible on a search engine’s search results page (also known as unpaid advertising). It is prudent that a website achieves a high ranking on the search results page as the more frequent its appearance, the more likely it […]

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Technology: The World Of Digitization.

Technology is transforming the ways businesses operate. Businesses are forced to adapt the way they operate in order not fall behind the latest trends. Marketing has become digital thanks to the use of smart phones. So what is digital marketing? It is the use of digital technologies to market goods and services online via the […]

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How to get more traffic on social networks

As we are approaching the 4th revolution it is becoming increasing challenging for small business to successfully attract and retain customers using digital marketing. It is therefore imperative that small business owners learn the ticks of the trade when it comes to digital marketing; this will help you to get more traffic on your website […]

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